Argues the cloze procedure is the appropriate method of assessing the readability of business writing. Uses this procedure to determine the readability of a statement issued by the Governmental Accounting Standards Board (GASB). Finds one important GASB statement unreadable by college-level readers. (NH)

Proposes that prediction and production variables used together tap both text and reader factors and provide a much improved analysis of readability. Finds that this kind of analysis will lead to more specific kinds of pedagogical strategies for teaching writing. (MS)

Readability has been gauged by such means as determining the length of individual words in a passage, analyzing types of sentences, and assessing numbers of subordinate clauses, prepositional phrases, modifiers, and so on. Probably the most successful formula has been the Dale-Chall method, which measures readability by determining the percentage…

Discusses the difficulty of determining the readability of textual material. (MKM)

College students can read, but they often lack the prereading and postreading skills needed to help them think about and respond to what they read. A three-step plan can help students read and understand the text more fully. The first step entails using measures of fitness to determine: (1) the grade level of the text being considered and how it…

A study was conducted to determine if increasing the redundancy of sections in scientific articles where typical readers became bored or confused would have a desirable effect on other readers. Undergraduate journalism students applied R. F. Carter's signalled stopping technique to two different science articles by indicating points where they…