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Bailey, Anne Lowrey – CASE Currents, 1983
The University Network Publishing Corporation (UNP), a new company that promises to print alumni magazines at "no cost" to the parent institution, is discussed. UNP will furnish a magazine shell with national advertising and the participating institution will fill in with its own material. (MLW)
Descriptors: Advertising, Alumni, Cost Effectiveness, Editing
Harlan, Lee – CASE Currents, 1980
Points to consider when contemplating a national alumni program are reviewed, including: (1) the program will be expensive, (2) a national clubs organization will take staff time, (3) volunteers will be used effectively, and (4) the college will come alive to those who rarely get to the campus. (MLW)
Descriptors: Alumni, Alumni Associations, Decision Making, Fund Raising
Whittemore, Nena Thames – CASE Currents, 1980
Organizational changes in Carleton College's alumni club system are described that facilitated: integration of volunteer efforts, communication among volunteers, training and selecting of leadership, and long-range planning. Local club officers were replaced with area steering committees including volunteers in admissions, fund raising, careers,…
Descriptors: Alumni, Alumni Associations, Communication (Thought Transfer), Fund Raising