This paper proposes use of marketing methods to improve college health services and enhance their perceived value. Ten key marketing principles are defined: (1) value of the service as seen by the target population; (2) exchange clients perceive benefits received as exceeding perceived costs; (3) competition offering a better product than the…

The purpose of this study was to gather information about the different types of home visiting services provided to families of at-risk children, with a special emphasis on the home visiting option within the Head Start program. A 13-page questionnaire was sent to 4,162 organizations nationwide that operated home visiting programs. Responses were…

School Health Advisory Councils (SHAC) can assist schools in carrying out their responsibilities for promoting and protecting the health of students and employees. An active SHAC can be an excellent mechanism for parent and community involvement in the schools, and the SHAC provides a way for the schools to utilize valuable professional resources…

The stated purpose of the study discussed here was to assess the contribution of school meals to the nutrition of 778 primary and secondary school children attending schools in Kent using information collected during a survey made in 1968-1970 which included a weighed diet record, a socio-economic questionnaire, and a medical examination.…

This paper provides a description and analysis of the development, implementation, and continuing framework of practice for a model of comprehensive, coordinated maternal and child health programs in which traditional maternal and child health services are provided by a local county health department while family planning and related services are…

During a symposium on adolescent pregnancy, medical and education personnel presented an overview of the problem and its causes, a description of solutions currently in practice throughout the country, analysis of the state of research in the field of prevention, and a look at the government's role. Addressed in this transcipt of the symposium are…

This paper provides first-time grant writers with suggestions on how to approach a private funding source. While intended for rural health care advocates, the remarks are equally applicable for educators and others. The rural crisis has produced many heart-rending stories about medically indigent people, but there is a lack of reliable statistics…

Abstracts of 130 research projects in alcohol and drug programs in California are presented in this document. The projects described in this directory show the extent and diversity of current alcohol and drug research within the state. Each abstract lists the principal investigator with his or her title, institution, and address; co-principal…

Discusses a new concept in student health facilities which would bring about student-oriented health care rather than physician-oriented medical care. Points to the many benefits of having students directly involved in program planning, namely encouraging individual responsibility for one's own health. (PC)

Points out some of the possibilities inherent in the school lunch period for a teacher to assist students in developing important social skills and to teach good nutrition, as well as the possibility of improving student-teacher relations. (Author/DN)

This monograph provides a comprehensive description of the multiple, diverse, and complex systems of child care in Switzerland today. The following topics are discussed: prevailing conceptions of the child-rearing process, the relationship between family and society, socialization, training of personnel, information dissemination, mass media and…

Discusses the relationship between health issues and programs, and politics. (SB)

This article discusses health problems in developing nations. (MK)