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Peer reviewedPepitone, Albert; Triandis, Harry C. – Journal of Cross-Cultural Psychology, 1987
There is no a priori basis for assuming that theories of social psychology are universal. For theories to be universal, the meaning of the stimulus would have to be consistent across cultures, but this cannot be taken for granted. Cross-cultural variations in social behavior may be "surface" expressions of deep structure norms that are universal.…
Descriptors: Behavior Standards, Behaviorism, Cross Cultural Studies, Cultural Context
