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The Development of Multimedia and Activities to Promote Products Made by State Enterprise Communities in the Bangmod Project 4.0 through Community-Based Learning

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Thamwipat, Kuntida; Princhankol, Pornpapatsorn; Deeyen, Naphat – International Education Studies, 2019

This research was aimed to explore the demands of the people in the communities in order to develop multimedia and activities to promote products made by state enterprise communities in the Bangmod Project 4.0 through Community-Based Learning among undergraduate students of King Mongkut's University of Technology Thonburi, to examine the…

Descriptors: School Community Relationship, Community Education, Undergraduate Students, Community Attitudes

The Future of Marketing Education: A Practitioner's Perspective

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Finch, David; Nadeau, John; O'Reilly, Norm – Journal of Marketing Education, 2013

Drawing on the marketing literature, as well as the views of both marketing educators and current marketers in Canada, a survey was conducted of marketing practitioners to determine their top priorities for improvement in marketing education, as well as the key challenges in need of attention. An importance-performance analysis was carried out on…

Descriptors: Business Administration Education, Merchandising, Foreign Countries, Teacher Effectiveness

Makin' It Happen with Business & Marketing Education. Annual Atlantic Coast Business & Marketing Education Conference Proceedings (13th, Raleigh, North Carolina, February 16-17, 1996). Volume 7.

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Goins, L. Keith, Ed. – 1996

This proceedings includes the following papers: "Dealing with Discipline Problems in Schools" (Allen); "Developing Global Awareness" (Arnold); "Desktop Publishing Using WordPerfect 6.0 for Windows" (Broughton); "Learn and Earn" (Cauley); "Using the Computer to Teach Merchandising Math"…

Descriptors: Business Education, Classroom Techniques, Competency Based Education, Computer Software