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| Administration in Mental… | 1 |
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Peer reviewedElbeck, Matt A.; Buchanan, Gary W. – Administration in Mental Health, 1987
Measured a psychiatric hospital's image, using qualitative and quantitative methods. Used data from the consumer public to illustrate the development and implementation of an image program stressing multi-public awareness, preference and utilization of the hospital's services vis-a-vis the hospital's mission statement. This study demonstrated…
Descriptors: Foreign Countries, Measurement, Perception, Program Content
