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Pishol, Shahida; Kaur, Sarjit – Malaysian Journal of Learning and Instruction, 2015
Purpose: This article reports on the practical application of Learning Elements advocated by the multiliteracies approach to classroom practice. Its ideas are grounded in the multiliteracies pedagogical principles of teaching and learning that address issues on literacy and learning in today's globalised world. The main objective of this study was…
Descriptors: English (Second Language), Second Language Instruction, Teaching Methods, Teacher Attitudes
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Quible, Zane K. – Business Communication Quarterly, 1998
Argues that focus groups provide users with valuable qualitative data not readily obtained with any other data-collection technique. Describes the focus-group process, including participant selection, moderator role, phases of the process, and advantages and disadvantages. Suggests ways that business communication instructors can incorporate the…
Descriptors: Business Communication, Data Collection, Focus Groups, Higher Education