Discusses the advantages of using real-life clients for class assignments in copywriting courses. Presents suggestions for client sources and identifies possible problems which may be encountered. (MM)

Describes a three-week interterm program at Southern Methodist University during which journalism students spend time learning at agencies and offices in New York, London, and Los Angeles. (HOD)

Students learn the value of research by conducting field studies and by sending copies of their stories to local news media. (RL)

Contains five short discussions on the following topics: (1) using precision journalism techniques, (2) coping with teacher evaluation, (3) a program in which journalism students help produce a Sunday newspaper edition, (4) a course in international mass communications, and (5) professional journalists' opinions of the content of master's…

Provides specific examples of journalism teachers' working summer internships at newspapers and television news departments. Illustrates the value of teachers' occasionally "tuning up" their journalism skills. (RL)

Advanced broadcast news students at San Diego State University receive valuable experience by producing and airing weekly newsmagazine programs on local radio and television stations. (RL)

Reports on a program that gives college seniors in a public relations curriculum needed professional experience by assigning them to work with professionals in a nearby city. (RL)