Marketing techniques in youth services are useful for designing programs, collections, and services and for determining customer needs. The marketing mix--product, place, price, and practice--provides a framework for service analysis. (AEF)

The Appalachian Adult Education Center has developed a method of planning the expansion of library services to disadvantaged adults. Preplanning activities include assessing community needs and resources, assessing the resources of the library, and selecting and inviting the people to attend the planning session. The planning session itself should…

This book, written by a number of library professionals, familiarizes the reader with the motives for and purposes of evaluation and the major contexts and models for evaluation and provides explicit examples how evaluation projects have been and can be carried out in a variety of library contexts. The strategies in this book grew from the S:OLE…

This 1991 edition of the handbook for Winnipeg School Division Number 1 school library media programs presents detailed program guidelines, objectives, philosophies, and goals in five major sections: (1) Library Policy and Practices (statement of the division's educational philosophy and goals, philosophy and goals of the division's library…

As our society moves increasingly from an era of affluence to one of scarcity, the evaluation and assessment of publicly supported services will become even more crucial and necessary to ensure that public resources are being expended in the most effective manner. Evaluation of library service effectiveness is defined in this paper in terms of…

Library binding is one of the activities typically included in newly created preservation departments, but librarians continue to discover that transforming a traditional binding program into one that better meets preservation objectives requires considerable investment of time. This resource guide is intended to help libraries review their…

Following an introduction by Betty J. Turock, nine reports examine key issues in library evaluation: (1) "Output Measures and the Evaluation Process" (Nancy A. Van House) describes measurement as a concept to be understood in the larger context of planning and evaluation; (2) "Adapting Output Measures to Program Evaluation"…

This paper examines the role of innovation in library operations, with an aim to incorporate innovative procedures that achieve convenience in practice, and efficiency and effectiveness in a simultaneous economic reduction. The methodology outlined in this paper is that of Best Practices. The objective of this method is to examine an…

This 1982-86 update to long-range planning designed to continue the improvement of library facilities and services in Texas includes a review of how the plan developed, the various environmental factors affecting library operations, the present development of libraries, information needs and approaches to satisfying those needs, and methods for…

This is the second revision of the "Long Range Program for Library Development in Oregon," reflecting the need for emphasis on projects oriented toward county, regional, or statewide scope. The revision contains the projected five year action plan; revised policy for Library Services and Construction Act (LSCA) Title I, Library Services,…

The revised long-range plan (1976-1980) for library services in Arizona begins with an overview of the state library organization and the present library service in the state. Thereafter needs, goals, and objectives are identified, and activities are outlined in the areas of regional development, county libraries, the library extension service,…

The New Hampshire Long-Range Program (1992-1996) was prepared in accordance with the requirements of the Library Services and Construction Act (LSCA). It identifies the state's library needs and the actions to be taken toward meeting those needs. The program was developed to ensure that all persons in New Hampshire will have equal access to…

Part of the Striving for Excellence program of the Utah State Library requires participating public libraries to conduct community needs assessments. This is a way for library directors and trustees to find out if the mission they have chosen and the policies they have written are still appropriate as they identify the strengths and weaknesses of…

In September 1991 an invitational roundtable met to discuss issues in mass deacidification of books. The meeting was prompted by the significant increase in mass deacidification activities in recent years and libraries' interest in applying these processes. Contributions included: (1) "Opening Statement" (Duane Webster); (2) "The…

One year's experience in the use of management by objectives in the Technological Institute Library of Northwestern University is reported. (Author)