This study reports creativity policies and practices used by Central Florida corporations. Survey responses (n=105) indicated that businesses are using a variety of creativity techniques with usage greater among the newer companies but that these techniques are not yet a formal part of business operations. (DB)

Organizations recognize the importance of creative employees and constantly explore ways to enhance their employees' creative behavior. Creativity research has directed substantial efforts to understanding how work environment fosters creativity. Yet, this research has paid little attention to the importance of specific characteristics of the work…

This paper focuses on the need for organizational creativity in all areas of its functioning. The premise being that, not only can organizations be creative in different spheres of their functioning, but they must be creative in areas other than product development in order to survive, grow, and develop. (Author/RK)

Provides a framework for conceptualizing and reviewing the literature on the influences of organizational culture and climate on individual creativity. Discusses how certain environmental conditions, strategic approaches, and top management values and actions impact individual creativity. Examples of organizational practices that foster creativity…

Evaluates traditional organizational development approaches to crises in commitment and adaptability, and presents a new approach to organizational development based on organizational creativity. Discusses the need to encourage employees to master new thinking skills and create an infrastructure that ensures these skills will be used regularly.…

The extent to which relationships and work practices within advertising agencies differ in the United States, Canada, and the United Kingdom and degree of similarity to practices of artists were examined. Responses from Senior Creative Directors at 303 agencies suggested that work practices did not differ significantly but were limited in efforts…