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Download full textMurphy, Jennifer – Education Libraries, 2013
An entrepreneurial librarian takes the embedded librarian concept one step further at a completely on-line university and markets the virtual library to students, faculty and administration rather than wait for customers to come to the library. York and Vance (2009) make the observation that "one obstacle to marketing an embedded librarian…
Descriptors: Library Services, Institutional Advancement, Outreach Programs, Information Literacy
