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Direct linkEchambadi, Raj; Saiyed, Arshad; Scagnoli, Norma I.; Viswanathan, Madhu – Journal of Management Education, 2022
How does an online graduate business program become the fastest growing program in a short span of 5 years, in a category that has been showing constant decline in the last decade? This article takes a retrospective look at the journey from conception to launch and early implementation of an innovative online program at a large public university…
Descriptors: Online Courses, Business Administration Education, Educational Change, Distance Education
