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Stefanie Beninger; Alex Reppel; Julie Stanton; Forrest Watson – Journal of Marketing Education, 2025
The emergence of generative AI (GenAI) has illustrated that higher education needs to adapt to the technology. Its speed of evolution requires that we adequately prepare students for an ever-changing landscape. Toward achieving that aim, we draw on the concept of interpretive flexibility, where the interpretations, uses, and outcomes of a new…
Descriptors: Business Education, Marketing, Artificial Intelligence, Computer Software
McEneaney, John; Morsink, Paul – Journal of Learning Analytics, 2022
Learning analytics (LA) provides tools to analyze historical data with the goal of better understanding how curricular structures and features have impacted student learning. Forward-looking curriculum design, however, frequently involves a degree of uncertainty. Historical data may be unavailable, a contemplated modification to curriculum may be…
Descriptors: Curriculum Design, Learning Analytics, Educational Change, Computer Software
Victor A. Barger; Pavan Rao Chennamaneni; Andrew J. Dahl; James W. Peltier – Marketing Education Review, 2025
The rapid rise of artificial intelligence (AI) presents both challenges and opportunities for marketing educators. This paper outlines a transformative process undertaken by our department to integrate AI across the marketing curriculum. We detail a strategic shift from initial resistance to acceptance, resulting in the successful integration of…
Descriptors: Business Education, Marketing, Artificial Intelligence, Teaching Methods
Langbeheim, Elon; Abrashkin, Ariel; Steiner, Ariel; Edri, Haim; Safran, Samuel; Yerushalmi, Edit – Physical Review Physics Education Research, 2020
This article describes the redesign of a project-based course on soft and biological materials to include computational modeling. Including the construction of computational models in the course is described as a shift from constructivism--a theory that characterizes the development of formal reasoning, to constructionism--a theory that focuses on…
Descriptors: Physics, Science Instruction, Educational Change, Curriculum Design
Keyu Chen; Jiayi Lin; Zihan Wang; Kai Chen; Jing Yang – Journal of Chemical Education, 2023
Chemistry education has been affected in various aspects, especially teaching models, teaching technology, curriculum design, and teaching assessment, in Chinese Mainland since COVID-19 struck. To explore the change in teaching performance and differences in those teaching performances between middle school teachers and university teachers, this…
Descriptors: Chemistry, Science Instruction, Science Teachers, College Faculty
Atwell, Nedra; Maxwell, Marge; Romero, Elizabeth – Online Submission, 2008
The state of Kentucky has embarked upon a large scale systems change effort to integrate Universal Design for Learning (UDL) principles, including use of digital curriculum and computerized reading supports to improve overall student achievement. A major component of this initiative is the use of Read & Write Gold. As higher expectations are…
Descriptors: Elementary Secondary Education, Educational Change, Access to Education, Program Implementation
Kalantzis, Mary; Cope, Bill – E-Learning and Digital Media, 2010
This article outlines a learning intervention which the authors call Learning by Design. The goal of this intervention is classroom and curriculum transformation, and the professional learning of teachers. The experiment involves the practical application of the learning theory to everyday classroom practice. Its ideas are grounded in pedagogical…
Descriptors: Foreign Countries, Educational Resources, Learning Theories, Research and Development

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