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Barbalich, Andrea – Currents, 1992
Two retired university public relations professionals (Ray Colvig and Bob Beyers) are profiled, and their reflections on changes in higher education and campus public relations are offered. Both argue that uncompromising commitment to integrity, support of administration and colleagues, making oneself available, and making academics a priority are…
Descriptors: Academic Standards, Disclosure, Educational Change, Educational Objectives
