Descriptor
| Discourse Analysis | 2 |
| German | 2 |
| Interlanguage | 2 |
| Second Language Instruction | 2 |
| Translation | 2 |
| Adults | 1 |
| Advertising | 1 |
| Business Communication | 1 |
| Cultural Differences | 1 |
| Danish | 1 |
| Dutch | 1 |
| More ▼ | |
Source
| IRAL | 1 |
| Pluridicta | 1 |
Author
| Horton, David | 1 |
Publication Type
| Collected Works - Serials | 1 |
| Journal Articles | 1 |
| Reports - Research | 1 |
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Horton, David – IRAL, 1998
Attempts to measure translation quality raise important questions about the nature of textual transfer, the relationship between source- and target-language texts, and translation functions. Examination of a typical advertising text, translated from English to German, shows the degree of freedom with which texts are manipulated in professional…
Descriptors: Advertising, Discourse Analysis, English, Evaluation Criteria
Pluridicta, 1993
The following titles are included: (1) "Computer in Foreign Language Instruction"; (2) "Two Sides of the Same Coin: Prose and Poetry in Translation"; (3) "Notions of Culture in Foreign Language Departments in Different Countries"; (4) "Developing Materials for Teaching Danish to Adult Immigrants"; (5) "Conversational Strategies in Expressive,…
Descriptors: Adults, Business Communication, Cultural Differences, Danish


