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Language Ideologies in a Business Institute: A Case Study of Linguistic and Socio-Cultural Realities
Sikandar, Aliya; Hussain, Nasreen – Journal of Education and Educational Development, 2014
This case study explored the English language related ideologies of different management groups and student representatives at a business school of Karachi, Pakistan. The study tried to bring an insider's perspective to the causes of certain language ideologies prevalent in the business school's social structure, and the role language played in…
Descriptors: Language Attitudes, Case Studies, English (Second Language), Second Language Learning

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