Four experiments were designed to investigate the possible effect of orthographic neighborhood frequency (NF) on Chinese character recognition. Orthographic neighbors were operated under two conditions: stroke based and radical based. With the lexical decision and repeated-matching tasks adopted, the results showed an inhibitory NF effect on…

Young people use slang for identifying themselves with a particular social group, gaining social recognition and respect from that group, and expressing their emotional state. One feature of Internet slang is its active use by youth in online communication, which, under certain conditions, may cause problematic Internet use (PIU). We conducted two…

Ratings of perceptual experience on a trial-by-trial basis are increasingly used in masked priming studies to assess prime awareness. It is argued that such subjective ratings more adequately capture the content of phenomenal consciousness compared to the standard objective psychophysical measures obtained in a session after the priming…

Several previous studies showed that prime-target pairs with orthographical overlap but no semantic or morphological relationship (e.g., freeze-free) produced a masked priming effect in second language (L2) speakers but not in first language (L1) speakers. The present study further explored this intriguing L1-L2 difference by comparing English…

While past research has demonstrated a link between the subjective "Aha" experience of insight and verbal insight problem solution activation in the right hemisphere (RH), no one has yet linked insight to long term semantic priming. We propose that through a shared process of semantic integration both of these concepts are linked and…

Considerable research effort has been devoted to investigating semantic priming effects, particularly, the locus of those effects. Semantically related primes might activate their target's lexical representation (through automatic spreading activation at short stimulus onset asynchronies (SOAs), or through generation of words expected to follow…

To directly investigate the reciprocal causal relationship of the conceptual and affective meaning of words, two priming experiments were conducted with the lexical decision task. In Experiment 1, the influence of semantic relatedness on the affective priming effect was explored by manipulating the semantic associative strength between the prime…

Much of the evidence for morphological decomposition accounts of complex word identification has relied on the masked-priming paradigm. However, morphologically complex words are typically encountered in sentence contexts and processing begins before a word is fixated, when it is in the parafovea. To evaluate whether the single word-identification…

A word's exterior letters, particularly its initial letter, appear to have a special status when reading. Therefore, most orthographic coding models incorporate assumptions giving initial letters and, in some cases, final letters, enhanced importance during the orthographic coding process. In the present article, 3 masked priming experiments were…

Reading development involves several changes in orthographic processing. A key question is, "how does the coding of letters develops in children learning to read?" Masked priming effects of transposition and substitution primes have been taken to index the importance of letter position and identity coding. Somewhat contradicting results…

This study investigated the extent to which people can develop a global representation of local environments through across-boundary navigation. Participants learned objects' locations in two misaligned rectangular rooms in an immersive virtual environment. After learning, they adopted a local view in one room and judged directions of objects…

The same-different task is a classic paradigm that requires participants to judge whether two successively presented stimuli are the same or different. While this task is simple, with results that have been replicated many times, response times (RTs) and accuracy for both same and different decisions remain difficult to model. The biggest obstacle…

Two masked priming experiments investigated the impact of prime lexicality (word vs. nonword) and the pseudo-morphological structure of prime stimuli (pseudosuffixed vs. nonsuffixed) on embedded word priming effects. In the related prime conditions, target words were embedded at the beginning of prime stimuli and were followed either by a…

Time is closely linked to people's representation of spatial experience. Previous research showed that adults primed with positive affect judged that they were approaching the event (ego-moving), whereas those primed with negative affect reported that the event was approaching them (event-moving). The present research investigated the…

The purpose of this study is to investigate the interaction between processing lexical and speaker-specific information in spoken word recognition. The specific question is whether repetition and semantic/associative priming is reduced when the prime and target are produced by different speakers. In Experiment 1, the prime and target were repeated…