The perseverance and agility to be transformative marketing educators have been identified to be critical for the future of marketing education. In developing this observation further, this study conceptualizes the transformative marketing education (TME) concept and defines it. Furthermore, adopting a management educational institution…

This study examined the intentions of education policy documents and the conceptualizations of secondary school principals and teachers regarding curriculum differentiation. Regular and special day schools were selected using purposive sampling based on their experiences with different types of curriculum differentiation. Two school principals and…

Through the types and steps of individualized instruction described in this article, it is hoped that bookkeeping and accounting teachers will be able to implement this method to a greater extent than in the past. (Author/JS)

Designed for use by vocational educators in planning, developing, and implementing a competency-based curriculum that is individualized, this guide begins with definitions of "competency-based curriculum" and "personalized instruction" and rationale for their use. A section on planning suggests resources to check before…

Contending that college curriculum is best defined by a limited set of ideas which may serve as a useful means of structuring the association of the student and the teacher toward the end of individualized programs, the author outlines principles for use by curriculum developers. (JT)

A set of guidelines for implementing an individualized mathematics program to be utilized in a bicultural/bilingual setting were developed. At first, the design team sought to develop an all-purpose model complete with specifications of particular objectives, but the team soon recognized this goal to be unrealistic, since different school…

Physical education teachers needed to reach a consensus among themselves as to the direction and scope of elementary school physical education, and they needed to work with other groups to produce a document that could be used as a resource to educate others about the importance of elementary school physical education. "Essentials of a Quality…

The laboratory curriculum of an introductory physical geology course which emphasizes a peer-learning approach is discussed. (Author/SA)

The curriculum guide presents guidelines for planning and implementing a program in cooperative office education. Techniques include relating individual in-school instruction to individual job needs and career goals and to coordinate the student's education with actual work experience in an office in the community. A summary of Federal and State…

This first volume of the Master Plan for Education in Fresno, California, summarizes the activities of a 2-year planning project (PROJECT DESIGN) funded by ESEA Title III. PROJECT DESIGN has assessed current and projected educational needs in the Fresno area, and developed a planning model based on optimum interagency cooperation that offers…

This paper outlines a method of transforming traditional learning methods into a competency-based approach in a series of steps. The paper is organized in three sections. The first section defines competency-based education (CBE) and explains how this approach differs from traditional education. It also advances reasons why the competency-based…

Guidelines are given for planning the elementary social studies curriculum and organizing the classroom in order to promote full understanding of social studies concepts. The book was designed for New York state elementary teachers to use in conjunction with the state guides on social studies understandings. However, this book can be a model for…

The document provides instruction on developing learning packages for classroom use in social studies. The rationale is that learning packages provide a workable means of individualizing classroom instruction. The document is presented in 12 chapters. Chapter I offers an overview of learning packages, suggests ideas necessary to package…

An overview relative to the task of education in social studies curriculum describes three perceptions: social action, which emphasizes development of skills in exerting influence in political and community affairs; social study, which suggests that history and the social sciences be used to give student conceptual frameworks through which they…