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St. Martin, Gerry – 1995
A Salisbury State University (Maryland) program integrating intensive French language and business administration instruction is described. In its pilot, the program had 11 students, all but 1 drawn from French language classes; one was a native speaker. The French portion was taught in the morning by two French professors, and the business…
Descriptors: Business Administration Education, Business Communication, Class Activities, Classroom Techniques


