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LeClair, Dan – Marketing Education Review, 2018
Advances in technology and marketing practice have left little doubt that analytics must be integrated into the marketing curriculum, the question for many educators now is how to best to do so. While the response for each school will depend on its mission and context, as well as its strategies and resources, there already is much that can be…
Descriptors: Business Administration Education, Marketing, Curriculum Enrichment, Best Practices
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Kunberger, Tanya – European Journal of Engineering Education, 2013
In order to develop the evaluative skills necessary for successful performance of design, a senior, Geotechnical Engineering course was revised to immerse students in the complexity of the design process utilising a project-based learning (PBL) approach to instruction. The student-centred approach stresses self-directed group learning, which…
Descriptors: Problem Based Learning, Course Organization, Educational Change, Engineering Education
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Goldey, Ellen S.; Abercrombie, Clarence L.; Ivy, Tracie M.; Kusher, Dave I.; Moeller, John F.; Rayner, Doug A.; Smith, Charles F.; Spivey, Natalie W. – CBE - Life Sciences Education, 2012
We transformed our first-year curriculum in biology with a new course, Biological Inquiry, in which greater than 50% of all incoming, first-year students enroll. The course replaced a traditional, content-driven course that relied on outdated approaches to teaching and learning. We diversified pedagogical practices by adopting guided inquiry in…
Descriptors: Majors (Students), Teaching Methods, Biology, Undergraduate Study
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McNeill, Barry; Bellamy, Lynn – Chemical Engineering Education (CEE), 1999
Describes a matrix that can illustrate the educational relationship between a course's learning activities and learning objectives. Discusses the development of the matrix in the context of a first-year engineering design course, and gives alternative applications of the matrix, such as using it in course articulation and using it as part of the…
Descriptors: Academic Standards, Chemical Engineering, Course Objectives, Course Organization