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Institutional Accreditation in Saudi Arabian Higher Education: Perceptions and Involvement
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Alaskar, Amal; D'Errico, Ellen; Alipoon, Laura; Dehom, Salem – Quality in Higher Education, 2019
A sample of 189 participants from 28 institutions of higher education with baccalaureate programmes in nursing in the Kingdom of Saudi Arabia participated in a study using an on-line survey about perceptions towards institutional accreditation. Perceptions about the purpose, process, and motivation to be involved in an institutional accreditation…
Descriptors: Foreign Countries, Accreditation (Institutions), Nursing Education, Teacher Attitudes
Student-Perceived Organizational Support and Perceived Employability in the Marketing of Higher Education
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Trullas, Irene; Simo, Pep; Fusalba, Oriol R.; Fito, Angels; Sallan, Jose M. – Journal of Marketing for Higher Education, 2018
In the current context, the need for marketing in institutions of higher education is undeniable. The specification of the student not merely as a 'customer' means that traditional marketing no longer has sufficient capacity to explain the behavior of the student body. In this study, a four-level relationship marketing model is tested to check the…
Descriptors: Higher Education, Colleges, Marketing, Employment Qualifications