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Direct linkWood, Natalie T.; Muñoz, Caroline – Marketing Education Review, 2021
Technology and new digital media tools can enhance student learning; however, the opposite also can be true. Abstaining from technology and digital media can help students understand how such technology influences consumer behavior and how marketers may use it. This paper describes the purpose, design, and methods of an unplugged class assignment.…
Descriptors: Influence of Technology, Consumer Economics, Marketing, Business Administration Education
Yueh-Hui Vanessa Chiang; Maiga Chang; Nian-Shing Chen – Educational Technology & Society, 2024
Generative Artificial Intelligence (AI), especially machine learning models that autonomously generate human-like content, has recently attracted significant attention in the education sector. This paper explores the potential of generative AI, including tools like ChatGPT, to shift from traditional outcome-oriented educational practices to a more…
Descriptors: Artificial Intelligence, Educational Practices, Process Education, Educational Objectives
Dalelio, Corinne M. – Communication Teacher, 2020
In an effort to move students beyond their typical understanding of social media, "the collaborative identity project" requires that they collectively contribute to one single, pseudonymous, online identity spanning five popular social websites over the course of one semester. In this enriching and thought-provoking exercise, students…
Descriptors: Program Descriptions, Social Media, Cooperative Learning, Self Concept
Download full textLewin, Cathy; Smith, Andrew; Morris, Stephen; Craig, Elaine – Education Endowment Foundation, 2019
The Education Endowment Foundation (EEF) review of the impact of digital technology on learning, "The Impact of Digital Technology on Learning: A Summary for the Education Endowment Foundation. Full Report" (Higgins et al., 2012) (ED612174), found positive benefits but noted that how technology is used (the pedagogy) is key and that…
Descriptors: Technology Uses in Education, Educational Improvement, Influence of Technology, Foreign Countries
Grinnell, Lynn; Sauers, Amy; Appunn, Frank; Mack, Larry – Journal of College Teaching & Learning, 2012
Students and faculty are grappling with learning teams in the online environment - more than half of all higher education organizations offer online courses (Hoffman, 2006). As online course developers try to replicate the best practices of traditional classrooms, the asynchronous technology of the Internet has added great capability while also…
Descriptors: Online Courses, Best Practices, Distance Education, Asynchronous Communication
Williams, Jo; Chinn, Susan J. – Journal of Information Systems Education, 2009
Increased attention to student engagement and active learning strategies have become particularly relevant in today's classroom environments. These approaches are also considered to be meaningful when teaching "net generation" students who have different styles and expectations. This study attempts to address these challenges through the…
Descriptors: Learning Strategies, Experiential Learning, Active Learning, Information Technology
