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Erhardt, Dominik; von Kotzebue, Alexander – Tertiary Education and Management, 2016
Unlike in the US and other western countries, the higher education market in Germany has been sheltered from competition. This changed recently, when a governmental "excellence initiative" began to allocate substantial supplementary funds dependent on higher education institutions' performance, in 2005. This study is aimed at assessing…
Descriptors: Foreign Countries, Competition, Higher Education, Position Papers
Chen, Yu-Fen; Hsiao, Chin-Hui – New Horizons in Education, 2009
Background: Because of the educational reform and decreasing birth rate in Taiwan over the past 20 years, higher technological and vocational Education (TVE) in Taiwan faces a severe student recruitment competition. Dailey (2007) indicates the need to develop marketing strategies in higher education is evident. TVE institutes are beginning to…
Descriptors: Foreign Countries, Student Recruitment, Vocational Education, Competition

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