As the number of online degree programs continues to grow among higher education institutions in the United States, engaging online adult learners to online degree programs is getting more difficult than before. Therefore, this study, situated in a land grant university, investigated the motivational factors that contribute to adult learners'…

In search of better, more cost effective ways to deliver instruction and training, universities and corporations have expanded their use of e-learning. Although several studies suggest that online education and blended instruction (a "blend" of online and traditional approaches) can be as effective as traditional classroom models, few…