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Sullivan, Peggy – American Libraries, 1998
In 1997, the American Medical Association (AMA) agreed to endorse untested home health care products of Sunbeam Corporation in exchange for royalties and the opportunity to include informative materials in the products. This article compares the AMA and the American Library Association (ALA) and presents the AMA experience as a cautionary tale for…
Descriptors: Administrative Problems, Business, Comparative Analysis, Cooperation