Viewer disenchantment with children's television can be allayed by creative programing that will also provide incentives to the broadcast industry. News and information programs, as well as entertaining and sensitive dramatizations of children's issues, have already fared well in the marketplace, proving that innovative children's programing can…

The chairman of the Federal Communications Commission presents the principles that will guide him and the commission during his tenure as chairman. Issues discussed range from the maintenance of the commission's integrity and independent control, through equal employment, to the encouragement of new technological utilization. (RAO)

Broadcasters should aim for diversity and excellence in programing rather than basing programing decisions on the Nielsen ratings and aiming for maximized profits. Broadcasting reflects, shapes, alters, and informs the national consciousness; entertainment programs as well as newscasts have tremendous impact on the public, and the effect of…

Information has become the lifeline of United States society, and consumers--especially those concerned about children--need to become concerned with the entire information phenomenon. Those who control access to information will be responsible to a great extent for the future values of society, and involved citizens should participate in shaping…

It is important for the Federal Communications Commission (FCC) to reexamine its policy research goals and processes and to encourage the entry of economists into the regulatory process. The entire regulatory structure of the FCC should be reappraised; regulation should be used to help the natural forces of the marketplace function more…

If cable television is to survive in the competitive marketplace, it will have to show increased foresight in designing new services and facilities. Cable television regulations, which may have been an impediment to past growth, should be fully reviewed by the Federal Communications Commission (FCC) and deleted or corrected if necessary; but cable…

The merging of print, broadcast, mobile, and common carrier communications services offers a challenge to federal regulatory agencies. A cause for concern that the information distributed must be as untarnished and unencumbered as possible and must afford the ultimate consumer the widest assortment and the greatest discretion over its…

H.R. 13015, the proposed revision of the Communications Act of 1934, is consistent in many aspects with Federal Communications Commission (FCC) trends toward greater reliance on marketplace forces than on regulation, but some portions of the bill should be reexamined before the final rewrite. First, the new bill would shift from a "public…

The television industry is being dramatically transformed by new communications technology that in the coming decade will offer opportunities and dangers limited only by the imagination and wisdom of those producing television's artistic product and those regulating the proliferation of that product. The most dramatic and profoundly important…