Descriptor
| Advertising | 1 |
| Audience Analysis | 1 |
| Communication Research | 1 |
| Communication Skills | 1 |
| Credibility | 1 |
| Feedback | 1 |
| Higher Education | 1 |
| Models | 1 |
| Public Relations | 1 |
| Teaching Methods | 1 |
Source
Author
| Larson, Mark A. | 1 |
Publication Type
| Reports - Descriptive | 1 |
| Speeches/Meeting Papers | 1 |
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Download full textLarson, Mark A. – 1988
The goal of this paper is to describe how one classroom teacher uses the Sender-Receiver Communications Model to illustrate for students in a lively and memorable way the process of "targeting your audience" with medium and message. Students are used as examples of Receivers, or target audience, illustrating the potential range of…
Descriptors: Advertising, Audience Analysis, Communication Research, Communication Skills
