The purpose of this book is to make people who are involved in motivation in one form or another to think twice before trying to tackle a problem in a direct, head-on fashion. Motivating human behavior is a complex task that involves finding the proper channels of motivation and thinking through the reactions of the person who is to be persuaded.…

The author discusses a study designed to examine a communications problem from a cognitive processing viewpoint, to determine if a change in the amount of cognitive processing time available to a listener could affect his response to a given message. To specify the internal sources of input brought to a message receiving situation, the author used…

Chapters contained in this volume, each with a list of references appended, are: "Scientific Psychology in Transition" by Gregory A. Kimble; "Higher Mental Processes as the Bases for the Laws of Conditioning" by Eli Saltz; "Reification and Reality in Conditioning Paradigms: Implications of Results When Modes of Reinforcement are Changed" by David…

Discusses a study designed to determine whether children differing in age and construct system complexity differ as well in their ability to spontaneously perceive differences in psychological states of listeners and use the perceptions to determine communicative choices. (MH)

Repeats an earlier study by the authors concerning informants' ability to report their communication accurately and confirms results indicating that people do not know those with whom they communicate. Expands the original experimental design and offers recommendations for future research. (MH)

Eighty-two children (aged 4 through 6) were administered a Backward Digit Span test to measure M-space (mental capacity) and four conservation tasks: number, substance, continuous quantity and weight. (MS)

The importance of reinforcing the reading achievement of children and the procedures for accomplishing this reinforcement are discussed. (CK)

Offers support for the idea that dissonance is aroused only if the consequences of a discrepant action are known in advance and responsibility freely assumed. Graphs, tables, and bibliography. (RW)