Why do creative ideas and solutions to unresolved problems benefit from taking a break? The idea of unconscious work as an explanation is so appealing that even after reading this paper, which states clearly that unconscious work is a fantasy based on no clear theory and no clear empirical evidence, some readers will claim that we are saying the…

Chance favors the prepared mind, said Louis Pasteur. Sometimes, significant breakthroughs occur when we creatively integrate new information, leading to a creative insight or an Aha! moment, while at other times when we fail to use a clue, we remain stuck in our habitual thinking patterns. In this study, we hypothesized that the brain's transient…