It is argued that the marketing concept should be applied to the student-teacher interaction in colleges and universities, focusing on marketing's consumer orientation, whereby the exchange process is driven by the desire of one party to satisfy the needs of the other. Relevant marketing mix variables are outlined. (MSE)

Examined the dynamics of classroom interaction through an analysis of interactive patterns that emerged during an English conversation class. Explored the potentials and constraints of the identified patterns. (Author/VWL)

The hypothesis that teachers are unaware of the pattern of their interactions with students was tested by observing dyadic interactions between teachers and students and having teachers estimate their interactions. Results indicated a general lack of awareness on the part of teachers of the frequency and types of their interactions. (Author)

Perceived student-teacher interpersonal similarity/dissimilarity (homophily/heterophily) was explored as a possible construct for deciphering the determinants of teaching effectiveness and for gauging teaching effectiveness. (MJB)

Situational analysis of student-teacher and student-student interaction during a kindergarten/first grade social occasion provides information on verbal and nonverbal behavior forms, situational contexts, and tacit rules of classroom interaction. (MJB)

Analyzes four types of repair activity in the foreign language classroom. A distinction is made according to whether the trouble source is produced by a teacher or a learner. Findings show that different preferences for repair patterns vary with the type of classroom activity (language-centered or content-centered). (Author/SED)

The interaction style of a pupil depends on his personality, motivational and cognitive traits, his location in the classroom and the similarity of his personality to that of the teacher.'' Combinations of personal traits and teacher attention can determine pupils' academic and social success. (Author/AL)

Investigates time spent speaking by teacher and by pupils, the length of pupil classroom speeches, the range of individual differences in frequency and length of speech, the distribution of voluntary and nonvoluntary pupil speeches and their distribution among three categories: management, substantitive, and prohibitory. (Author)

Twelve fifth- and sixth-grade field-dependent and field-independent teachers were observed for 96 hours in regular elementary classrooms. Statistically significant differences were obtained from 8 out of 10 instructional behaviors observed between field-dependent and field-independent teachers. (Author/SJL)

Describes the development of the Multidimensional Audioconferencing Classification System (MACS), an instrument for the tabulation, analysis, and interpretation of audioconferencing instructional interactions. MACS draws on three theoretical and empirical streams: (1) systematic small group interaction analysis; (2) systematic classroom…

Five subtypes of directiveness were examined in the interactions of day care teachers with toddler and preschooler groups. Results confirmed that instructional context is an important mediator of teachers' directiveness and suggest that subtypes of directiveness have different effects on child language output. (Contains references.) (Author/DB)

This article focuses on the impact of schooling on teachers through an exploration of the teaching of Science and English to Year 10 pupils in a metropolitan area in the north of England. Data was collected from 15 case studies through semi-structured interviews with the teacher, a lesson observation, and a post-observation interview with a sample…

SYMLOG, a method for capturing group members' perceptions of their interactions, is a useful research methodology which can also be used to teach group competencies. Drawing from social psychology, management, and communication disciplines, researchers using SYMLOG have captured issues of leadership, cohesion, and group processes over time. Using…