"Reflections on the Ready to Learn Initiative, 2010 to 2015," draws upon interviews with 26 prominent children's media researchers, producers, and thought leaders and a review of scholarly articles and reports to provide a big picture view of the status and future directions of children's media. In this illuminating report, EDC and SRI…

The science is clear: A child's brain is built, not born. The process begins before birth and involves a complex interplay of neural connections that are shaped by experience and environment. In the early years, these neural connections occur at lightning speed--a speed never again repeated. They establish a foundation of development that will…