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Phillips, Jack J.; Phillips, Patti P. – Performance Improvement, 2010
Although the need for project objectives is obvious, their value and role are much broader than most think. In this article, we explore the need for higher levels of objectives, along with tips and techniques to develop them properly. More important, we examine the benefits of objectives from many perspectives. In today's competitive environment,…
Descriptors: Improvement Programs, Program Effectiveness, Behavioral Objectives, Performance Technology

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