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Showing 1 to 15 of 17 results Save | Export
Daniels, Zachary – ProQuest LLC, 2022
Marketers must adapt to the challenges created by the COVID-19 pandemic, which accelerated innovation and changes across the world, but specifically in the digital marketing industry. Consumer demand and purchasing behaviors have changed fundamentally, and these current trends are affecting how marketers utilize digital marketing. As a result,…
Descriptors: Marketing, Program Effectiveness, Simulation, Case Studies
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Nkhoma, Mathews Zanda; Lam, Tri Khai; Sriratanaviriyakul, Narumon; Richardson, Joan; Kam, Booi; Lau, Kwok Hung – Education & Training, 2017
Purpose: The purpose of this paper is to propose the use of case studies in teaching an undergraduate course of Internet for Business in class, based on the revised Bloom's taxonomy. The study provides the empirical evidence about the effect of case-based teaching method integrated the revised Bloom's taxonomy on students' incremental learning,…
Descriptors: Taxonomy, Case Method (Teaching Technique), Learning Activities, Undergraduate Students
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Kulak, Verena; Newton, Genevieve; Sharma, Rahul – International Journal of Higher Education, 2017
Objective: Enhanced knowledge retention and a preference towards a deep learning approach are desirable pedagogical outcomes of case-based learning (CBL). The CBL literature is sparse with respect to these outcomes, and this is especially so in the area of biochemistry. The present study determined the effect of CBL vs. non CBL on knowledge…
Descriptors: Case Method (Teaching Technique), Retention (Psychology), Foreign Countries, Biochemistry
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Kolachi, Nadir Ali – Journal of Education and Learning, 2013
Purpose: The purpose of this research is to evaluate and investigate the most suitable model required for teaching business Management curriculum. The paper will report a new dimension of Business Management Teaching. For this purpose, a Practical teaching & Learning Model has been prepared and will be discussed through qualitative research…
Descriptors: Business Schools, Business Administration Education, Teaching Methods, Teaching Models
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Kerr, Don; Murray, Peter A.; Burgess, Kevin – International Journal of Learning and Change, 2012
The information systems' literature outlines how training is a critical factor to successful Enterprise Resource Planning (ERP) implementations. Yet, types of training are not discussed in the literature and there is little indication if existing training is effective and whether relevant contextual factors have been considered. Without…
Descriptors: Prior Learning, Information Systems, Case Method (Teaching Technique), Case Studies
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Montpetit, Colin; Kajiura, Lovaye – Collected Essays on Learning and Teaching, 2012
Case-based teaching and learning strategies can offer instructors effective pedagogical tools to scaffold student learning through activities designed to fulfill teaching objectives and desired student learning outcomes. In science disciplines, programs strive to impart knowledge in addition to providing students environments through which they…
Descriptors: Case Method (Teaching Technique), Learning Strategies, Science Instruction, College Science
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Chester, Victoria – Bioscience Education, 2011
Clinical case studies facilitate the development of clinical reasoning strategies through knowledge and integration of the basic sciences. Case studies have been shown to be more effective in developing problem-solving abilities than the traditional lecture format. To enhance the learning experiences of students in biomechanics, clinical case…
Descriptors: Feedback (Response), Patients, Biomechanics, Case Studies
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Kanbar, Nancy – Discourse and Communication for Sustainable Education, 2012
The population growth together with the unsustainable consumption pattern is putting increasing stress on the planet's natural resources. The increasing realisation that humans are harming the environment is taking the form of a global movement intended to change behaviour towards sustainability, now recognised as a framework that links humans to…
Descriptors: Foreign Countries, Sustainable Development, Arabs, Business Administration Education
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Ram, Ashwin, Ed.; Nersessian, Nancy J., Ed.; Keil, Frank C., Ed. – Journal of the Learning Sciences, 1997
This special issue includes four articles that address issues concerning conceptual change. Topics include analogical reasoning and a case study of Johannes Kepler; conceptual change and wine expertise; the role of extreme case reasoning in instruction for conceptual change; and dynamic science assessment: a new approach for investigating…
Descriptors: Case Method (Teaching Technique), Case Studies, Concept Formation, Instructional Design
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Griffith, Priscilla L. – Journal of Reading Education, 2002
Discusses the uses of case methods in teacher education as a way to develop flexibility in teacher decision-making. Defines and describes the use of teaching cases, and expands the concept of a case by introducing the notion of a literature case, defined as a novel with school-based setting and characters. (SG)
Descriptors: Case Method (Teaching Technique), Case Studies, Creative Thinking, Decision Making
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Herreid, Clyde Freeman – Journal of College Science Teaching, 1998
Discusses the basis of a classification scheme for types of case studies. Four major classification headings are identified: (1) individual assignment; (2) lecture; (3) discussion; and (4) small group activities. Describes each heading from the point of view of several teaching methods. (DDR)
Descriptors: Case Method (Teaching Technique), Case Studies, Discussion (Teaching Technique), Grouping (Instructional Purposes)
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Davis, Claire; Wilcock, Elizabeth – European Journal of Engineering Education, 2005
The use of case studies to teach materials science undergraduates is an exciting and interesting educational approach. As well as helping learners to connect theory and practice, the case method is also useful for creating an active learning environment, developing key skills and catering for a range of different learning styles. This paper…
Descriptors: Metallurgy, Active Learning, Case Studies, Case Method (Teaching Technique)
Ertmer, Peggy A.; And Others – 1996
Although much of the pedagogical literature suggests otherwise, not all students find case-based instruction interesting and valuable or are confident learning from this method. This exploratory study examined how students responded to case-based instruction by exploring similarities and differences among nine students' experiences in a case-based…
Descriptors: Case Method (Teaching Technique), Case Studies, Cognitive Style, Curriculum Design
Ertmer, Peggy A.; Stepich, Donald A. – 1999
This study was designed to explore changes in students' problem-solving skills as they analyzed instructional design case studies during a semester-long course. Nineteen students at two Midwestern universities analyzed six to ten case studies as part of their course assignments. Both quantitative and qualitative data were collected, with students'…
Descriptors: Academic Achievement, Active Learning, Case Method (Teaching Technique), Case Studies
Bowen, Brent D. – 1994
This guide explains the reasons for employing the case method as a tool in the academic discipline of aviation. It promotes the use of case writing as a unique opportunity to derive even further benefits from case analysis. The benefits to students of using case writing as a learning strategy include a focus on the strategy of a real situation;…
Descriptors: Aviation Education, Case Method (Teaching Technique), Case Studies, College Curriculum
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