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Shaoling Zhang; Lisa L. Scribner – Journal of Marketing Education, 2024
The rapid evolution of digital marketing, characterized by the surge in digital channels and data, has amplified the demand for graduates specialized in digital marketing analytics (DMA). Yet, marketing educators contend with insufficient theoretical guidance and practical pedagogical methods in the course design that aligns with industry…
Descriptors: Case Studies, Experiential Learning, Business Administration Education, Simulation
Yichun Miriam Liu; Eunice Kim; Greg M. Allenby – Marketing Education Review, 2025
We discuss our experience in teaching data analytics, and in particular prescriptive analytics, to students in business schools using an inter-coherent case study, where a managerial decision is decomposed into a series of research problems with interlocking analyses and the outcome of one analysis is the input of other analysis. Students who…
Descriptors: Business Schools, Computer Software, Marketing, Programming
Nazlee Siddiqui; Nazmun Nahar; Mohammad Sahadet Hossain; Ahmed Tazmeen; Khawaja Sazzad Ali – Cogent Education, 2024
Student engagement needs to be context-specific to embrace holistic learning for increasingly diverse students in higher education. This paper presented a case study on the context-specific adaptation of a student engagement measure for a private university in Bangladesh. The adaptation process involved steps such as benchmarking theoretically…
Descriptors: Foreign Countries, Higher Education, College Students, Private Colleges
Lucy Robertson; Natasha Ziebell; Jemma Skeat – Child Language Teaching and Therapy, 2025
Collaborative practice is essential for supporting students with additional needs in schools and often requires working across multiple disciplines. We explored the collaborative interactions of two professions in an interdisciplinary problem-solving task. Teacher candidates and speech pathology students were audio and video recorded working…
Descriptors: Interprofessional Relationship, Preservice Teachers, Speech Language Pathology, College Students
Marcelo Vegi da Conceição; Manuel Beja; Ricardo Paes Mamede – Teaching Public Administration, 2024
The gap between public managers and academics has long been a topic of discussion in the field of public affairs. This article presents a successful strategy to bridge this gap: the creation and use of local case studies in executive education for Portuguese public managers. We found that the creation process, which included interviews with…
Descriptors: Foreign Countries, Public Affairs Education, College Students, Public Administration Education
Jean Ferguson; Rachel Weiss; Andrea Ettekal – Journal of the Scholarship of Teaching and Learning, 2025
This Scholarship of Teaching and Learning study evaluates a digital storytelling project that taught students in a university class on youth programming to apply research on youth work to the practice of working with diverse, underserved youth. The study examines the project's learning outcomes, which targeted the higher levels of Bloom's taxonomy…
Descriptors: College Students, Story Telling, Computer Uses in Education, Student Attitudes
Rottmann, Cindy; Reeve, Douglas – Canadian Journal of Science, Mathematics and Technology Education, 2020
Case studies have been used by engineering ethics educators for several decades, following a path paved by legal educators in the late nineteenth century. Unfortunately, few of these cases connect the micro-ethical decisions of individual engineers with the macro-ethical consequences of their actions, leaving intact a long-standing division…
Descriptors: Engineering Education, Ethical Instruction, Ethics, Decision Making
Martin, Jillian; Moore, Candace M.; Foley, Alexis D.; McDermid, Kiyah T. – Frontiers: The Interdisciplinary Journal of Study Abroad, 2021
The Higher Education in the Ghanaian Context (HEGC!) study abroad program was created to engage participants in a critical examination of concepts related to power, privilege, and oppression within higher education settings in Ghana and the United States. The course has three components: pre-immersion, immersion, and emersion that are guided by a…
Descriptors: Cultural Awareness, Study Abroad, Power Structure, Higher Education
Heinrichs, Karin – Journal of International Education in Business, 2021
Purpose: Entrepreneurs can easily slide into severe economic crises (Fichman and Levinthal, 1991), in particular, in the first years after their founding. Additionally, research shows that entrepreneurs often lack a realistic evaluation of the entrepreneurial risks and barriers. Referring to research on cognitive and networked expertise (Ericsson…
Descriptors: Critical Incidents Method, Entrepreneurship, Barriers, Case Studies
Camila Barahona; Gabriela Arriagada-Bruneau; María Fernanda Rodríguez – Journal of Academic Ethics, 2025
The purpose of this study was to investigate students' perceptions of their learning experience through engagement in an active learning strategy termed "deliberative activity," designed to foster the development of moral reasoning. This strategy was implemented in an elective ethics course within a higher education setting. To evaluate…
Descriptors: College Students, Student Attitudes, Active Learning, Ethics
Valeria Andreoni; Alice Richard – International Journal of Sustainability in Higher Education, 2024
Purpose: The purpose of this paper is to present the 2030 SDGs Game as a pedagogical tool for the promotion of interdisciplinary education. Based on the simulation of possible world outcomes for the year 2030, the game induces participants to reflect on the socioeconomic and environmental consequences of actions and facilitate the exploration of…
Descriptors: Interdisciplinary Approach, Sustainable Development, Foreign Countries, Teaching Methods
Ryan, Anne Wally; Aasetre, Jørund – Journal of Geography in Higher Education, 2021
This study aims to provide insight into the usefulness of integrating digital stories in teaching and learning activities in Geography in higher education. More specifically, to identify how digital stories can enhance deep learning in Geography. Deep learning indicates understanding and creative use of knowledge in new settings, i.e. the highest…
Descriptors: Geography Instruction, Teaching Methods, Outcomes of Education, College Students
Kelsie J. Anson – ProQuest LLC, 2021
While zinc (Zn[superscript 2+]) is a vital ion for cell function and human health, we are still learning about how Zn[superscript 2+] concentration and localization is regulated and the role that Zn[superscript 2+] fluctuations may play in regulating cell signaling and cell fate. Here, we use fluorescent tools to study the interaction between…
Descriptors: Cytology, Metabolism, Case Studies, Teaching Methods
Hao Cheng; Keyi Lyu – SAGE Open, 2024
Reverse education, where younger individuals teach older adults, has gained prominence but lacks comprehensive understanding regarding its dynamics and impacts. This study addresses this gap by exploring the cognitive processes of older adult learners who view young university students as their teachers. Through semi-structured interviews with 12…
Descriptors: Older Adults, Adult Students, Young Adults, College Students
Haryati, S.; Siswanto, S.; Sukarno, S.; Muhlisin, A.; Trisnowati, E. – Pegem Journal of Education and Instruction, 2022
Case-based study has a lot of potential in supporting the success of learning outcomes needed in the 21st century, one of which is critical thinking skills. However, there are very few studies related to case-based study to promote critical thinking skills. Therefore, this study will analyze the effectiveness of case-based study in improving…
Descriptors: Critical Thinking, Thinking Skills, Cognitive Tests, Case Studies

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