This committee report identifies the skills and knowledge required by employees in the marketing occupational area. It also provides performance objectives from which competencies and instructional objectives may be developed. Introductory materials include a list of committee members, statement of the marketing committee, information on marketing…

This teacher's guide is designed for use in presenting a three-unit course in successful human relations that is part of a life skills series intended to help students become more self-sufficient in their personal and professional lives. The course's three instructional units cover these topics: understanding behavior, developing attitudes, and…

This competency test package was developed, based on the results of a needs assessment of postsecondary office occupations instructors in Texas, to test human relations competencies taught in audiovisual instructional modules. However, the tests, accompanied by performance objectives, are of a general nature and could be used to evaluate the…

One of three documents presenting performance objectives for prevocational courses, this document contains performance objectives for courses in home economics including food and nutrition, human growth and relationships, clothing and textiles, and housing and home management. (The other two documents present performance objectives for…

Eighteen lesson plans on human relations are presented in this performance- based curriculum unit for distributive education. This unit is self-contained and consists of the following components: introduction (provides overview of unit content and describes why mastery of the objectives is important); performance objectives; pre-assessment…

Twenty lesson plans on human relations in marketing and distribution are presented in this performanced-based curriculum unit for distributive education. This unit is self-contained and consists of the following components: introduction (provides overview of unit content and describes why mastery of the objectives is important); performance…

This publication is a curriculum guide designed to assist local educators in planning and implementing instructional programs for Office of Education Code 04.01, Advertising Services, a subcluster within the marketing and distribution cluster. The curricular guide is divided into two major sections. The first section contains information for the…

A project developed 10 learning activity packets (LAPs)--3 for Recreation/Tourism and 7 for Human Relations Skills. These LAPs were for use in high schools, vocational-technical centers, and community colleges and for teacher preservice and inservice staff development activities. The LAPs were produced by a team of Marketing and Distributive…

Designed to address the skills that an auto parts specialist must master in order to be effective in the market place, this manual consists of 13 units of instruction. Covered in the units are orientation; human relations; communications; safety; parts and systems identification; stocking, shipping, and receiving; inventory control; cataloging and…

This resource handbook, which is designed for use by instructors of courses in advanced marketing, consists of a duty/task list with referenced resources, a duty/task list with learning activities, and a list of resources. Included in each list are materials dealing with the following topics: communication in marketing, economics in marketing,…

This Occupational Competency Analysis Profile (OCAP) contains a competency list verified by expert workers and developed through a modified DACUM (Developing a Curriculum) involving business, industry, labor, and community agency representatives from Ohio. This OCAP identifies the occupational, academic, and employability skills (competencies)…

This instructor's guide and student activity packet (together with a slide/tape presentation not available here) comprise a module for the postsecondary office occupations education competency area of handling office callers and appointments. Modules for other competency areas are available separately (see note). The purpose stated for the module…

This guide, which was written as an initial step in the development of a systemwide articulated curriculum sequence for all vocational programs within the Metropolitan Nashville Public School System, outlines the suggested scope and sequence of a 2- or 3-year program in food management, production, and services. The guide consists of a course…

This guide, which was written as an initial step in the development of a systemwide articulated curriculum sequence for all vocational programs within the Metropolitan Nashville Public School System, outlines the suggested scope and sequence of a 2-year program in marketing and distributive education. The guide consists of a course description;…

Standardized vocational education course titles and core contents for two courses in Mississippi are provided: food production, management, and services I and II. The first course contains the following units: (1) Vocational Industrial Clubs of America (VICA); (2) sanitation; (3) safety; (4) front of the house operations; (5) beverages; (6) food…