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Direct linkAlexander H. Ziegler; Louis J. Medvene – Marketing Education Review, 2024
This manuscript examines the adaptation and integration of intergenerational learning to create an inclusive marketing education environment. The development of innovative course designs to promote intergenerational learning and age-friendly curricula is an opportunity for educational institutions, given a demographic shift in many parts of the…
Descriptors: Business Administration Education, Consumer Economics, Age, Intergenerational Programs
Some Quality Issues Regarding Education with the Older Adult: A Review of Literature during 1983-85.
Minus, Carolyn D. – 1986
Forty documents addressing quality issues in the education of older adults were reviewed. The articles, papers, and books, all of which were published in Great Britain or the United States between 1983 and 1985, were examined to obtain answers to the following questions: (1) What kind of terminology is used to describe the specific learner…
Descriptors: Access to Education, Adult Education, Age, Comparative Analysis
