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Direct linkHouk, Kathryn M.; Thornhill, Kate – Journal of Web Librarianship, 2013
Tufts University Hirsh Health Sciences Library created a Facebook page and a corresponding managing committee in March 2010. Facebook Page Insights data collected from the library's Facebook page were statistically analyzed to investigate patterns of user engagement. The committee hoped to improve posting practices and increase user engagement…
Descriptors: Best Practices, Health Sciences, Web 2.0 Technologies, Web Sites
Peer reviewedKibbee, Jo; Ward, David; Ma, Wei – Reference Services Review, 2002
Describes a pilot project at the University of Illinois at Urbana-Champaign reference and undergraduate libraries to test the feasibility of offering real-time online reference service via their Web site. Discusses software selection, policies and procedures, promotion and marketing, user interface, training and staffing, data collection, and…
Descriptors: Academic Libraries, Computer Interfaces, Computer Software Selection, Data Collection
