Color video can be utilized by department stores involved in fashion retailing, such as Dayton's, to train employees while maintaining the store's reputation for quality. Its uses include product knowledge, store policies and procedures, management communication market, trip reports, trend shows, role-playing, modular courses, and executive…

The problem of increasing costs in acquiring sales can be met by training salespeople to become more effective and productive. An accountability system for salespeople and sales managers is presented based on the return on investment management formula, a combination which considers responsibilities, objectives, and indicators. (EC)