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Training and Development… | 1 |
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Dumaine, Deborah | 1 |
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Journal Articles | 1 |
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Dumaine, Deborah – Training and Development Journal, 1987
The author discusses clear and persuasive writing techniques to be used in preparing training program proposals. Strategies include (1) using headlines, (2) analyzing the audience, (3) using positive and simple language, (4) maintaining credibility, and (5) making the proposal attractive. (CH)
Descriptors: Program Proposals, Proposal Writing, Trainers, Writing Improvement