In Goffman's terms, qualitative interviews are social encounters with their own realities. Hence, the 'situational critique' holds that interviews cannot produce knowledge about the world beyond these encounters, and that other methods, ethnography in particular, render lived life more accurately. The situational critique cannot be dismissed; yet…

This article examines an important and thorny problem in interview research: How to assess whether what people say motivated their actions actually did so? We ask three questions: What specific challenges are at play? How have researchers addressed them? And how should those strategies be evaluated? We argue that such research faces at least five…

This article examines the practices of ethnographers carrying out research in and, especially, on organizations. Ethnographers studying organizations, like other ethnographers, emphasize close observation and understanding the meaning of actions, words, and artifacts; they differ from other fieldworkers, though, in focusing on the organization…