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Thomson, Leslie Elizabeth Anne – ProQuest LLC, 2019
This dissertation uses constructivist grounded theory to illuminate the practices and activities-namely, those tied to the information creating and the informal information provider roles-of"serious YouTubers", specifically "serious beauty and lifestyle" YouTubers. A "serious YouTuber" is defined as an individual who…
Descriptors: Video Technology, Grounded Theory, Constructivism (Learning), Life Style