We discuss methods that can improve response rates in large-scale cross-sectional and longitudinal studies. Regardless of the specific study topic, sample member population, or method of contact, data collections should be designed with certain core principles in mind: legitimizing the study to prospective participants; presenting study…

The resources needed to conduct high-quality and large-scale survey research are often beyond the reach of institutional researchers and higher education analysts. However, the National Center for Education Statistics (NCES) provides many national student surveys that researchers can utilize. We outline four NCES studies--the High School…

Multilevel modeling (MLM) gives researchers the ability to make inferences about organizations where nesting factors will bias results and the assumption of independence is not tenable. This article provides an overview of the variety of data sources that lend themselves to conducting institutional research (IR). It not only serves as a repository…

Putting data-driven decision making into practice requires the use of consistent and reliable data that are easily accessible. The systematic collection and maintenance of accurate information is an important component in developing policy and evaluating outcomes. Since 1982, the National Collegiate Athletic Association (NCAA) has been collecting…

Institutional researchers frequently use national datasets such as those provided by the National Center for Education Statistics (NCES). The authors of this chapter explore the adjustments required when analyzing NCES data collected using complex sample designs. (Contains 8 tables.)

Launching an alumni survey requires consultation with many campus constituencies, thoughtful decisions about intent and content, careful planning of all operational procedures and proper promotion. Census surveys, telephone versus mail surveys, decisions on data entry, timelines, costs, publicizing, etc. are discussed. (MLW)