Warns that, without careful planning and implementation, marketing can bring about unwanted changes that result in stress within the institution and between the institution and the community. States that marketing must be an integral part of long-range planning and directly related to the goals of the college. (DD)

Reviews the literature in the ERIC collection regarding the role of institutional research in the community college planning process. Addresses comprehensive and master planning, budgeting, program planning and evaluation, student follow-up, student information systems, and computer support. (DD)

Discusses the growth of the assessment movement, reviews the different measures of student performance being requested by state agencies, and describes institutional responses to state mandates. Offers guidelines for implementing an effective assessment program. (DMM)

Twelve essays examine issues related to community college involvement in international education. Hugh Adams explores the role of community colleges in international education. S. V. Martorana and William Shannon present a framework for program planning. Sydney Grant examines strategies for internationalizing the curriculum. Seymour Fersh…

Offers examples of nine community colleges with strong international programs. Identifies resources to help administrators interested in initiating international education programs. Discusses the value of an international component in general education to help individuals transcend cultural conditioning. (DMM)

Highlights the development and implementation of a multifaceted program at Middlesex Community College in Massachusetts. The program, which includes curriculum changes, new student organizations, international student fellowships, and orientation activities, was designed to create a more inclusive campus environment. Presents findings concerning…

Provides an annotated bibliography of ERIC documents dealing with occupational curriculum development, along with information about organizations and associations serving as resources for up-to-date curriculum information. (DMM)

Describes Emeritus College, a college within the College of Marin (California), designed to meet the continuing education needs of adults in or preparing for retirement. Discusses its development in terms of a preliminary needs assessment, obtaining funds, staffing, community involvement, curriculum planning, and improving program accessibility.…

Describes the development and operation of a multi-disciplinary center of gerontology at North Country Community College (New York), focusing on its tasks (education; community services, development, and planning; and research) and its structural development, e.g., integration into the college, internal governance, staffing, linkages with other…

The essays in this collection attempt to provide a conceptual framework for the process of occupational curriculum development. The collection includes: (1) "Federal Government Involvement in Technical Curriculum Development," by John G. Nealon; (2) "The Challenge of Curriculum Development: From Idea to Reality," by Judith F. Raulf and Marilyn C.…

Demonstrates the importance and effectiveness of a college-community partnership to the success of Enterprise State Junior College's programs for rural women. Underscores the importance of comprehensive needs assessment, counseling sensitive to women's needs, flexible programing, special support services, and continuous evaluation. (AYC)

Interinstitutional collaboration can help educators in local communities identify and respond to the unique challenges they face. Student support services at high schools and community colleges can work together to design programs (e.g. new student orientations, counselor-to-counselor activities, staff development) to assist students in their…

Evaluates a community college leadership development program provided by the Association of California Community College Administrators (ACCCA). A total of 129 participants answered questionnaires regarding the effectiveness of the program. Responses were then coded and analyzed in terms of apparent patterns or themes. Outlines some benefits of…

In an effort to identify and tap new sources of funds for community colleges, this monograph presents a series of descriptive articles on the most successful alternative funding ventures. In addition, the sourcebook provides a sense of where and how new ventures have aided two-year colleges and how other institutions might follow in this pursuit.…

Suggests that general education programs should recognize the demographics and goals of community college students, rather than strictly targeting degree-seeking students. Underscores the need to move away from the mere learning of information toward the development of analytical and synthetic reasoning skills. (PAA)