Reviews the growth and development of library fund raising within the context of library history and the development of contemporary philanthropy. Topics addressed include changing environments and the need for additional resources; the role of fund raising in a library's mission; effective leadership; and public relations. (Contains 40…

There is an electronic revolution in the library which may prove to be a revolution in the humanities and in the nature of learning and education. The humanities are an essentially human enterprise of which the record reposes in books in libraries. The central role of libraries in preserving these ideas must survive the electronic revolution.…

Discusses changes in libraries and the influence they have on library budgets. Highlights include reorganization in response to changes; automation, including document delivery in place of acquisitions; the library role; relationships with dealers and vendors; library materials, including the expansion of nonprint materials such as databases; and…

Libraries have failed to use marketing for three reasons: (1) a misunderstanding that equates marketing with publicity; (2) a lack of understanding of what marketing is; and (3) disagreement about the role of the client. Societal-marketing tries to balance patron demands with long-term societal needs in evaluating product excellence. (AEF)

Marketing techniques in youth services are useful for designing programs, collections, and services and for determining customer needs. The marketing mix--product, place, price, and practice--provides a framework for service analysis. (AEF)

Discusses three philosophical positions taken by librarians regarding Holocaust denial literature in library collections: inclusion, exclusion, and inclusion with labeling as inaccurate. Concludes that librarians should not undertake the role of arbiters of truth but should responsibly and intelligently build collections that provide access to…

Planning for customer-focused library services requires a reexamination of the business and customers. Libraries must continually collect and evaluate data about the community they serve to accommodate ever-changing needs. (AEF)

Reviews meaning and theory of library collections and structure and enumerates ways that data on collections can be organized to reveal underlying global structure (links and connections between collections, parts of collections, and users of collections). Definitions of terms applying to eight models described in text are appended. (53…

Discussion of formulating a collection development policy for audiovisual materials in academic libraries highlights reasons for collecting media, audiovisual equipment, audiovisual forms collected, films, video, computer software. "Undergraduate Libraries Newsletter" statistics reporting audiovisual holdings (audiocassettes, films, video,…

Reviews costs involved in running libraries that are usually not considered. Topics discussed include building and maintenance costs, including insurance; growth costs, including print and/or electronic materials; physical expansion and staff; electronics; cost recovery, i.e., user fees; cost centers and overhead; user-related costs, including…

Draws some initial connections between library performance measures and library space planning and collection management. Output measure surveys are suggested for establishing hierarchies of use and appropriate design of environments for housing the collection. Four references are listed. (MES)

Divides librarianship into three categories with respect to change--library values, library technology, and library science--and discusses each in the context of changes in the last century to provide a basis for forecasting future changes. The broadening scope of librarianship and the library school curriculum of the future are also considered.…

Discussion of the growth of electronic texts in the humanities focuses on issues that libraries should consider regarding collection development policies for electronic texts. Existing texts and applications are described; markup, or encoding schemes, are explained; cataloging is discussed; and software issues are considered. (Contains 27…

Libraries need to adapt their systems for the collection, preservation, organization, and distribution of information to take advantage of new technology and communication tools. Libraries that successfully adapt these systems will become a more central institution in the community served. (AEF)

Discussion of specialized biomedical information and its management and dissemination focuses on the development of information concerning AIDS (Acquired Immune Deficiency Syndrome). Topics addressed include services to specialized user groups; selection, collection, and information evaluation in libraries; AIDS terminology; recent developments in…