Descriptor
| Competence | 1 |
| Intelligence | 1 |
| Learning Strategies | 1 |
| Marketing | 1 |
| Nonprofit Organizations | 1 |
| Team Training | 1 |
| Work Environment | 1 |
Source
| Journal of Workplace Learning | 1 |
Author
| Carter, Leanne | 1 |
| Murray, Peter | 1 |
Publication Type
| Journal Articles | 1 |
| Reports - Research | 1 |
Education Level
| Adult Education | 1 |
Audience
Location
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Peer reviewed
Direct linkMurray, Peter; Carter, Leanne – Journal of Workplace Learning, 2005
Purpose: The purpose of the paper is to illustrate how marketing intelligence might be improved when an organisation's learning capacity is integrated and incorporated in well-defined organisational subsystems in a not-for-profit context. Design/methodology/approach: First, given that market orientation is primarily concerned with gathering and…
Descriptors: Marketing, Intelligence, Team Training, Nonprofit Organizations
