The launch of HealthCare.gov, the website of the Affordable Care Act (AKA Obamacare), was a major public relations disaster for the Obama administration. This case examines some of the factors that contributed to the failure of the launch and then details how Optum, an information technology service provider, considered the opportunity provided by…

Procyon LLC had re-launched and renamed their music discovery site, Electra, to Capella, in 2008. Its core strength had originated from Electra's proprietary technology, which used music libraries from real people, its members, to generating "automated word-of-mouth" recommendations, targeted advertising and editorial content. With the re-launch,…

This paper presents an example of integrating IT skills using an interesting real life problem. We describe how the reverse- and forward-engineering of the USA National Do Not Call registry was used in our capstone course to illustrate the fusion of different (but interdependent) issues and techniques learned in the IT program. The purpose of the…