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Direct linkYulei Gavin Zhang; Mandy Yan Dang; M. David Albritton – Journal of Information Systems Education, 2024
The current study details the development of an undergraduate business analytics course that combines components of both active and experiential learning. The course offering is designed to expose students from different backgrounds to an intermediate-to-advanced level of business analytics. The course is unique in that it was designed to be…
Descriptors: Information Retrieval, Data Analysis, Undergraduate Students, Active Learning
