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MacGowan, Brian J.; Singh, Ajay S.; Overstreet, Bryan; O'Donnell, Michael; Klotz, Heidi; Prokopy, Linda S. – Journal of Extension, 2018
Despite the widespread and long-standing use of demonstration sites in Extension, there is little empirical evidence to inform how best to design them. We report data from 513 producers in three regions of Indiana whom we surveyed about sources of information for farm management decisions, the usefulness of demonstrations, and preferences and…
Descriptors: Opinions, Demonstration Programs, Extension Agents, Program Design
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Cummins, R. Glenn; Smith, David W.; Callison, Coy; Mukhtar, Saqib – Journal of Extension, 2018
The case study addressed in this article illustrates the value of continuous response measurement (CRM) for testing and refining messages produced for distribution to Extension audiences. We used CRM to evaluate the responses of Extension educators and Natural Resources Conservation Service technical service providers to a video describing…
Descriptors: Extension Education, Extension Agents, Case Studies, Audience Response
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Beaudreault, Amy R. – Journal of Extension, 2013
The study reported here explored media dependency and moral panic involving methamphetamine perceptions among a national sample of Extension Directors through survey methodology. With a 70.0% response rate, the questionnaire concentrated on demographics; methamphetamine knowledge, information sources, and dependency; and perceptions of the media.…
Descriptors: Mass Media Effects, Extension Education, Administrators, Surveys
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Loibl, Cazilia; Diekmann, Florian; Batte, Marvin T. – Journal of Extension, 2010
This article presents results of an assessment of the familiarity of the general public of Ohio with OSU Extension and the means of contact with OSU Extension. One-fifth of respondents were familiar with programs and services OSU Extension provides. Agriculture and Natural Resources area programs were most popular among those Ohio residents…
Descriptors: Extension Education, Familiarity, State Surveys, Public Opinion