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Bird, Carolyn; McClelland, Jacquelyn – Journal of Extension, 2010
For education to be effective, educators need to understand pertinent theories concerning behavior change and to apply them in programming. The study reported here sought to determine if the Theory of Planned Behavior (TPB) could be used to design, implement, and evaluate a brief educational session. Results show a significant increase in…
Descriptors: Intervention, Behavior Modification, Behavior Change, Program Effectiveness

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