The process of creative problem-solving (CPS) commonly demands that individuals consciously or unconsciously integrate creative ideas from a vast array of diverse information. Using a masked priming paradigm and the Chinese remote associates test (RAT), this study provides innovative behavioral evidence for the integration of multiple unconscious…

Fifty years ago, Mednick ["Psychological Review", 69 (1962) 220] proposed an elaborate model that aimed to explain how creative ideas are generated and why creative people are more likely to have creative ideas. The model assumes that creative people have flatter associative hierarchies and as a consequence can more fluently retrieve…

The present experiment examined whether or not the type of associations (close (e.g. apple-pear) and distant (e.g. apple-fish) word associations) and memory instruction (paying attention to the ideas of others) had effects on the idea generation performances in the brainwriting paradigm in which all participants shared their ideas by using paper…

A study investigated the usefulness of the Fisher Association Lists, a computerized system of word associations, in accessing memories and forming new associations with them. It is concluded that the lists are a general aid to creativity by providing access to all the common associations in our culture. (MSE)